"If everything is awesome and excellent, then nothing is awesome and excellent and you have to eliminate those crutch words."
Nick Capozzi
Co-Founder, Splice Video
Guest Bio
Nick Capozzi is the Co-Founder of Splice Video, and he specializes in helping go-to-market professionals leverage storytelling in their sales process to create urgency and become more effective sellers.
Episode Summary
In today's episode, we talk about how sellers can leverage storytelling in sales to set themselves apart form the competition while building urgency, and how he leverages storytelling in his sales process.
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